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ommunicATeCQ Letter
n°11 - July 2011

Audits réalisés cumulés depuis la créations d'ATeCQ (chiffres arrétés à Juillet 2011)
ATeCQ celebrates its 8th birthday!

Already 8 years that ATeCQ, founded by Pierre-Philippe GAVELLE, travels the world and its plants. 8 years, 4 consultants, more than 800 audits to date ... The result is positive.

See picture

To mark the occasion, ATeCQ facelift. A new communication plan is in motion, with change of logo, graphic design, communication tools ... But it is still secret.
See you in September to see the results!



96% Satisfaction in 2010!

The results of the annual satisfaction survey * are available! Here is the summary

Overall satisfaction: 96% of our customers are satisfied with our performance in 2010

ATeCQ and its competitors
88% of our customers feel even more satisfying equivalent ATeCQ than its competitors
 84% reduction in the availability
 62% in price

Audits ATeCQ
All our customers are satisfied with the dates of implementation of audit
85% of our clients who attended an audit are very pleased with its progress

Areas of development desired by our customers
37% of our customers want ATeCQ accompaniments IFS develops HPC
22% of our customers want ATeCQ PEFC develops and accompaniments such as ISO 9001

Improvement actions proposed
Further reduce the rendering time of the audit reports
Photo accompany simplified audit comments
Systematize the optimization of travels
Communicate the diversity of areas and services offered by ATeCQ

Additional comments of our customers
Audits offer flexible times depending on the site
Systematic follow-up training as


* Response rates: 58%, survey conducted in April / May 2011 by ATeCQ



New Toys Directive: application requirements mandatory next July 20!

Directive 2009/48/EC is a European regulation came into force July 20, 2009. It aims to cover a maximum of toys and risks, going beyond use "normal" and predictable toy by children.

This directive applies to "products designed or intended exclusively or not, to be used for play by children under 14 years."

The main requirements of this Directive reinforces the safety procedures for maintaining compliance, traceability, information under the different stakeholders (manufacturer, importer, distributor), the declaration and the CE mark, and makes the documentation Technical mandatory.

On July 20, 2011, the application of these requirements is mandatory. ATeCQ has a recognized level of expertise in toys and will provide you with solutions. We are at your disposal to direct in your approach.



Gifts clients, promotional ... Double Down!

They allow you to please your customers, communicate, retain ...

Please note, gifts and other customers primarily convey your image and you engage in the same way as a conventional product sold. Indeed, the distributor is responsible for what he puts on the market. The placing on the market is the availability of property, for consideration or not a dealer, consumer or user in the country.

These products, often seen as accessories for their purpose, do not generally go by the traditional selection circuits and control , and may therefore have a low level of quality.

However, it represents you. Its possible poor quality will be associated with your brand.
In fact, you will incur some risk. A famous Fast Food has had to recall 12 million gift glasses containing cadmium in 2010 through the United States. A gift become a nightmare, financially, for their image, especially in public health. To convince you just read the pages in magazines reminders of the distribution.

Although its quality does not seem to be a top priority, the client or promotional gift is a product marketed as an alternative. You must be able to guarantee its quality and that, whatever the nature. ATeCQ specializes in product quality Chemist, Bazaar and Crafts brings you its expertise on the subject. Advice, support, technical document management, audit, vendor selection ... Do not hesitate to contact us with any questions.



They trust us

Artedis, Auchan, Brico Depot, Casino, Carrefour, Castorama, COFRAC Dipra, Duopoly, Ellipse, EURIMPEX, Eurofins, Kapa Reynolds, Leader Price, LilleHealthCare, ESA, Manutan, Brushes, Masquin, Mediatic, Mr. Bricolage, Nicols, Oralys, Panda, U. System

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